Privacy Policy
1. An Overview of Data Protection
General Information
This section provides a summary of what happens to your personal information when you visit our website. Personal information refers to any data that can be used to identify you. For detailed information on data protection, please refer to our privacy policy below.
Data Collection Responsibility
The website operator is responsible for collecting and processing data on this website. You can find the operator's contact details in the website's legal notice.
Methods of Data Collection
We collect some data to ensure the website functions properly, while other data is used to analyze how visitors use the site.
Your Rights Regarding Your Data
You have the right to request information about your stored data, its origin, recipients, and the purpose of its collection at no charge. You can also request that your data be corrected, blocked, or deleted. For any privacy and data protection questions, contact us using the address in the legal notice. You can also file a complaint with the relevant regulatory authorities.
Analytics and Third-Party Tools
When you visit our website, your browsing behavior may be analyzed using cookies and analytics tools. This analysis is usually anonymous, meaning we cannot identify you personally. You can object to this analysis or prevent it by not using certain tools. Detailed information is available in our privacy policy below.
2. General Information and Mandatory Information
Data protection
The operators of this website take the protection of your personal data very seriously. We treat your personal data as confidential and in accordance with the statutory data protection regulations and this privacy policy.
We take the protection of your personal data very seriously. We handle your personal data confidentially and in compliance with statutory data protection regulations and this privacy policy.
When you use this website, we collect various pieces of personal data. This privacy policy explains what information we collect, how we use it, and the purpose of its collection.
Please note that data transmission over the internet (e.g., email communication) may be subject to security breaches. Complete protection of your data from third-party access is not possible.
Responsible Party Information
The responsible party for data processing on this website is the individual or entity that decides on the purposes and means of processing personal data. Contact details are available in the legal notice.
Revocation of Consent
Many data processing operations require your express consent. You can revoke your consent at any time by sending us an informal email. Data processed before we receive your revocation request may still be processed legally.
Right to File Complaints
If there is a breach of data protection laws, you can file a complaint with the competent regulatory authorities. The data protection officer of the German state where our company is headquartered is the relevant authority. Contact details are available bfdi.bund.de.
Right to Data Portability
You have the right to receive data that we process based on your consent or to fulfill a contract in a standard, machine-readable format. If technically feasible, we can transfer this data directly to another party upon your request.
SSL or TLS Encryption
For security and to protect the transmission of confidential content, this site uses SSL or TLS encryption. You can identify an encrypted connection by the change in your browser’s address line from "http://" to "https://" and the lock icon in your browser’s address bar. With SSL or TLS encryption activated, the data you transfer to us cannot be read by third parties.
Encrypted Payments on This Website
If you enter into a contract requiring payment information, we will need this data to process your payment. Payment transactions using common payment methods (Visa/MasterCard, direct debit) are encrypted using SSL or TLS connections. Encrypted communication ensures that your payment details cannot be read by third parties.
Information, Blocking, Deletion
You have the right to request information about your stored personal data, its origin, recipients, and the purpose of its processing at any time free of charge. You can also request that this data be corrected, blocked, or deleted. For any questions regarding personal data, contact us using the address provided in our legal notice.
Opposition to Promotional Emails
We expressly prohibit the use of contact data published in the context of legal notice requirements for sending unsolicited promotional and informational materials. The website operator reserves the right to take legal action against unsolicited advertising, such as email spam.
3. Data Collection on Our Website
Cookies
Some of our web pages use cookies, which are small text files stored on your computer by your browser. Cookies do not harm your computer or contain viruses; instead, they help make our website more user-friendly, efficient, and secure.
Most cookies we use are "session cookies" that are automatically deleted after your visit. Other cookies remain on your device until you delete them, enabling us to recognize your browser on subsequent visits.
You can configure your browser to inform you about cookie usage, allowing you to decide on a case-by-case basis whether to accept or reject them. Your browser can also be set to automatically accept cookies under certain conditions, always reject them, or automatically delete cookies when closing the browser. Please note that disabling cookies may limit the functionality of our website.
Cookies necessary for electronic communications or specific functions (e.g., shopping cart) are stored according to Art. 6 paragraph 1, letter f of DSGVO, as we have a legitimate interest in ensuring a technically error-free and optimized service. Other cookies (e.g., those analyzing your surfing behavior) are addressed separately in this privacy policy.
Contact Form
When you submit inquiries via our contact form, we collect the data you provide, including contact details, to respond to your questions and any follow-ups. We do not share this information without your consent.
We process data from the contact form based on your consent per Art. 6 (1)(a) DSGVO, which you can revoke at any time by sending an informal email. Data processed before we receive your revocation request may still be processed legally.
We retain the data from the contact form until you request its deletion, revoke your consent for storage, or the purpose for storage no longer applies (e.g., after fulfilling your request). Mandatory statutory provisions, especially regarding data retention periods, remain unaffected.
Registration on This Website
You can register on our website to access additional features. The data provided during registration will only be used to facilitate the respective site or service for which you registered. All mandatory information requested during registration must be complete, or your registration will be rejected.
We use the email address provided during registration to inform you of important changes, such as site or technical updates.
We process registration data based on your consent per Art. 6 (1)(a) DSGVO, which you can revoke at any time by sending an informal email. Data processed before we receive your revocation request may still be processed legally.
We retain registration data as long as you remain registered on our website. Statutory retention periods remain unaffected.
Leaving Comments on This Website
When you leave a comment on our site, we store the time of the comment, your email address, and your username (unless posted anonymously).
Storage of the IP Address
Our comment function also stores the IP addresses of users who post comments. This information is necessary to pursue action against illegal or slanderous content, as comments are not pre-moderated.
Subscribing to the Comment Feed
As a registered user, you can subscribe to receive comment feeds. You will receive a confirmation email for verification. You can unsubscribe anytime by clicking the link in the emails. Data provided during subscription will be deleted unless you have used it for other purposes (e.g., newsletter subscription).
The legal basis for storing comments is your consent per Art. 6 (1)(a) DSGVO, which you can revoke at any time by sending an informal email. Data processed before we receive your revocation request may still be processed legally.
Processing of Customer and Contract Data
We collect, process, and use personal data only as necessary to establish, modify, or terminate legal relationships (master data), based on Art. 6 (1)(b) DSGVO. We also collect, process, and use personal data when accessing our website (usage data) to the extent required to enable our services or bill you for them.
Customer data is deleted after order completion or termination of the business relationship, with legal retention periods remaining unaffected.
Data Transmission in Contracts with Online Shops, Retailers, and Mail Order
We transmit personally identifiable data to third parties only to fulfill your contract terms, such as delivery companies or banks processing your payments. Data is not transmitted for other purposes without your explicit consent. No data is shared with third parties for advertising without your express consent.
The legal basis for data processing is Art. 6 (1)(b) DSGVO, which allows data processing to fulfill a contract or for measures preliminary to a contract.
Data Transmission for Services and Digital Content
We transmit personally identifiable data to third parties only to fulfill the terms of your contract, such as banks processing your payments. Data is not transmitted for other purposes without your explicit consent. No data is shared with third parties for advertising without your express consent.
The legal basis for data processing is Art. 6 (1)(b) DSGVO, which allows data processing to fulfill a contract or for measures preliminary to a contract.
4. Social Media
Facebook Plugins (Like & Share Buttons)
Our website integrates plugins from the social network Facebook, operated by Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. These plugins are identifiable by the Facebook logo or "Like" button on our site. For a detailed overview of Facebook plugins, visit Facebook Developers
When you visit our site, the plugin creates a direct connection between your browser and the Facebook server, enabling Facebook to receive information about your visit through your IP address. If you click the Facebook "Like" button while logged into your Facebook account, you can link our site’s content to your Facebook profile, allowing Facebook to associate your visit with your user account. As the website operator, we have no control over the data transmitted to Facebook or its usage. For more details, see Facebook's privacy policy.
To prevent Facebook from associating your visit to our site with your Facebook account, please log out of your Facebook account.
Twitter Plugin
Our website and app integrate features from the Twitter service, provided by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. Using Twitter and the “Retweet” function connects the websites you visit with your Twitter account and shares them with other users. This process also involves data transmission to Twitter. As the website provider, we have no control over the data transmitted to Twitter or its usage. For more information, see Twitter's privacy policy
You can modify your privacy preferences on Twitter in your account settings
Instagram Plugin
Our website includes functions from Instagram, operated by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA. If you are logged into Instagram, clicking the Instagram button links content from our pages to your Instagram profile, allowing Instagram to associate your visit with your user account. As the website provider, we do not have access to the content of the transmitted data or its use by Instagram. For more details, see Instagram's privacy policy.
LinkedIn Plugin
Our website includes features from LinkedIn, operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. When you access a page with LinkedIn features, your browser connects directly to LinkedIn servers, informing LinkedIn of your visit through your IP address. If you click the LinkedIn “Recommend” button while logged into your LinkedIn account, LinkedIn can associate your visit with your user account. As the website provider, we do not control the data transmitted to LinkedIn or its usage. For more details, see LinkedIn's privacy policy.
Pinterest Plugin
Our website features Pinterest social plugins, operated by Pinterest Inc., 635 High Street, Palo Alto, CA 94301, USA. When you visit a page containing a Pinterest plugin, your browser connects directly to Pinterest servers, transmitting log data that may include your IP address, the websites you visited, browser type and settings, request date and time, and how you use Pinterest.
For more information about Pinterest's data processing and your privacy rights, see Pinterest's privacy policy.
5. Analytics and Advertising
Google Analytics
Our website utilizes Google Analytics, a web analytics service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses "cookies," which are text files stored on your computer to analyze your website usage. The information generated by these cookies is typically transmitted to a Google server in the USA and stored there.
The storage of Google Analytics cookies is based on Art. 6 (1) (f) DSGVO, reflecting the website operator's legitimate interest in analyzing user behavior to optimize both the website and its advertising.
IP Anonymization
We have enabled IP anonymization on this website. This means that within the European Union or other parties to the Agreement on the European Economic Area, your IP address is shortened by Google before being transmitted to the USA. Only in exceptional cases is the full IP address sent to a Google server in the USA and shortened there. Google uses this information on behalf of the website operator to evaluate your use of the website, compile reports on website activity, and provide other services related to website and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data held by Google.
Browser Plugin
You can prevent the storage of cookies by adjusting your browser settings. However, doing so may limit the functionality of this website. Additionally, you can prevent Google from collecting and processing the data generated by cookies about your website use (including your IP address) by downloading and installing the browser plugin available at the following link: Google Analytics Opt-out.
Objecting to Data Collection
To prevent Google Analytics from collecting your data, click the following link. An opt-out cookie will be set, preventing data collection during future visits to this site: Disable Google Analytics.
For more information about how Google Analytics handles user data, please refer to Google's privacy policy.
Demographic Data Collection by Google Analytics
This website uses Google Analytics' demographic features, which generate reports on the age, gender, and interests of site visitors. This data is derived from interest-based advertising from Google and third-party visitor data. The collected data cannot be attributed to any specific individual. You can disable this feature by adjusting the ad settings in your Google account or by preventing Google Analytics from collecting your data as described in the section "Objecting to Data Collection."
Contact form
Should you send us questions via the contact form, we will collect the data entered on the form, including the contact details you provide, to answer your question and any follow-up questions. We do not share this information without your permission.
We will, therefore, process any data you enter onto the contact form only with your consent per Art. 6 (1)(a) DSGVO. You may revoke your consent at any time. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.
We will retain the data you provide on the contact form until you request its deletion, revoke your consent for its storage, or the purpose for its storage no longer pertains (e.g. after fulfilling your request). Any mandatory statutory provisions, especially those regarding mandatory data retention periods, remain unaffected by this provision.
Registration on this website
You can register on our website in order to access additional functions offered here. The input data will only be used for the purpose of using the respective site or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will reject your registration.
To inform you about important changes such as those within the scope of our site or technical changes, we will use the email address specified during registration.
We will process the data provided during registration only based on your consent per Art. 6 (1)(a) DSGVO. You may revoke your consent at any time with future effect. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.
We will continue to store the data collected during registration for as long as you remain registered on our website. Statutory retention periods remain unaffected.
Leaving comments on this website
If you use the comment function on this site, the time at which you created the comment and your email address will be stored along with your comment, as well as your username, unless you are posting anonymously.
Storage of the IP address
Our comment function stores the IP addresses of those users who post comments. Since we do not check comments on our site before they go live, we need this information to be able to pursue action for illegal or slanderous content.
Subscribing to the comment feed
As a user of this site, you can sign up to receive the comment feed after registering. Your email address will be checked with a confirmation email. You can unsubscribe from this function at any time by clicking the link in the emails. The data provided when you subscribed to the comments feed will then be deleted, but if you have submitted this data to us for other purposes or elsewhere (such as subscribing to a newsletter), it will be retained.
How long comments are stored
The comments and the associated data (e.g. IP address) are stored and remain on our website until the content commented upon has been completely deleted or the comments are required to be removed for legal reasons (slander, etc.).
Legal basis
The comments are stored based on your consent per Art. 6 (1) (a) DSGVO. You may revoke your consent at any time with future effect. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.
Processing of data (customer and contract data)
We collect, process, and use personal data only insofar as it is necessary to establish, or modify legal relationships with us (master data). This is done based on Art. 6 (1) (b) DSGVO, which allows the processing of data to fulfill a contract or for measures preliminary to a contract. We collect, process and use your personal data when accessing our website (usage data) only to the extent required to enable you to access our service or to bill you for the same.
Collected customer data shall be deleted after completion of the order or termination of the business relationship. Legal retention periods remain unaffected.
Data transmitted when entering into a contract with online shops, retailers, and mail order
We transmit personally identifiable data to third parties only to the extent required to fulfill the terms of your contract, for example, to companies entrusted to deliver goods to your location or banks entrusted to process your payments. Your data will not be transmitted for any other purpose unless you have given your express permission to do so. Your data will not be disclosed to third parties for advertising purposes without your express consent.
The basis for data processing is Art. 6 (1) (b) DSGVO, which allows the processing of data to fulfill a contract or for measures preliminary to a contract.
Data transferred when signing up for services and digital content
We transmit personally identifiable data to third parties only to the extent required to fulfill the terms of your contract with us, for example, to banks entrusted to process your payments.
Your data will not be transmitted for any other purpose unless you have given your express permission to do so. Your data will not be disclosed to third parties for advertising purposes without your express consent.
The basis for data processing is Art. 6 (1) (b) DSGVO, which allows the processing of data to fulfill a contract or for measures preliminary to a contract.
5. Social media
Facebook plugins (Like & Share buttons)
Our website includes plugins for the social network Facebook, Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. The Facebook plugins can be recognized by the Facebook logo or the Like button on our site. For an overview of Facebook plugins, see
https://developers.facebook.com/docs/plugins/.
When you visit our site, a direct connection between your browser and the Facebook server is established via the plugin. This enables Facebook to receive information that you have visited our site from your IP address. If you click on the Facebook "Like button" while you are logged into your Facebook account, you can link the content of our site to your Facebook profile. This allows Facebook to associate visits to our site with your user account. Please note that, as the operator of this site, we have no knowledge of the content of the data transmitted to Facebook or of how Facebook uses these data. For more information, please see Facebook's privacy policy at https://de-de.facebook.com/policy.php.
If you do not want Facebook to associate your visit to our site with your Facebook account, please log out of your Facebook account.
Twitter plugin
Functions of the Twitter service have been integrated into our website and app. These features are offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. When you use Twitter and the “Retweet” function, the websites you visit are connected to your Twitter account and made known to other users. In doing so, data will also be transferred to Twitter. We would like to point out that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it will be used by Twitter. For more information on Twitter's privacy policy, please go to https://twitter.com/privacy.
Your privacy preferences with Twitter can be modified in your account settings at
https://twitter.com/account/settings.
Google+ plugin
Our pages use Google+ functions. It is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Collection and disclosure of information: Using the Google +1 button allows you to publish information worldwide. By means of the Google+ button, you and other users can receive custom content from Google and our partners. Google stores both the fact that you have +1'd a piece of content and information about the page you were viewing when you clicked +1. Your +1 can be displayed together with your profile name and photo in Google services, for example in search results or in your Google profile, or in other places on websites and advertisements on the Internet.
Google records information about your +1 activities to improve Google services for you and others. To use the Google + button, you need a globally visible, public Google profile that must contain at least the name chosen for the profile. This name is used by all Google services. In some cases, this name may also replace a different name that you have used to share content via your Google account. The identity of your Google profile can be shown to users who know your email address or other information that can identify you.
Use of collected data: In addition to the uses mentioned above, the information you provide is used in accordance with the applicable Google data protection policies. Google may publish summary statistics about users' +1 activity or share it with users and partners, such as publishers, advertisers, or affiliate websites.
Instagram plugin
Our website contains functions of the Instagram service. These functions are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.
If you are logged into your Instagram account, you can click the Instagram button to link the content of our pages with your Instagram profile. This means that Instagram can associate visits to our pages with your user account. As the provider of this website, we expressly point out that we receive no information on the content of the transmitted data or its use by Instagram.
For more information, see the Instagram Privacy Policy: https://instagram.com/about/legal/privacy/.
Tumblr plugin
Our pages use the buttons of the Tumblr service. It is operated by Tumblr, Inc., 35 East 21st St., 10th Floor, New York, NY 10010, USA.
These functions allow you to share a post or a page on Tumblr or to follow the provider on Tumblr. When you visit one of our websites using the Tumblr button, the browser establishes a direct connection to the Tumblr servers. We have no influence on the amount of data that Tumblr gathers and transmits with the plugin. Based on our current knowledge, we believe that the user's IP address and the URL of the respective website are transmitted.
Further information can be found in Tumblr's privacy policy at
https://www.tumblr.com/policy/de/privacy.
LinkedIn plugin
Our site uses functions from the LinkedIn network. The service is provided by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.
Each time one of our pages containing LinkedIn features is accessed, your browser establishes a direct connection to the LinkedIn servers. LinkedIn is informed that you have visited our web pages from your IP address. If you use the LinkedIn “Recommend” button and are logged into your LinkedIn account, it is possible for LinkedIn to associate your visit to our website to your user account. We would like to point out that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it will be used by LinkedIn.
More information can be found in the LinkedIn privacy policy at
https://www.linkedin.com/legal/privacy-policy.
Pinterest plugin
Our website contains functions of the Pinterest social network, operated by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA.
When you visit a page containing the Pinterest social plugin, your browser establishes a direct connection to the Pinterest servers. The plugin transmits this log data to Pinterest servers in the United States. This log data may include your IP address, the address of the websites visited, which also includes Pinterest features, browser type and settings, the date and time of the request, how you use Pinterest, and cookies.
More information about the purpose, scope and further processing and use of data by Pinterest, as well as your rights and options to protect your privacy, can be found in the privacy notices of Pinterest:
https://about.pinterest.com/de/privacy-policy.
6. Analytics and advertising
Google Analytics
This website uses Google Analytics, a web analytics service. It is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called "cookies". These are text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.
Google Analytics cookies are stored based on Art. 6 (1) (f) DSGVO. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.
IP anonymization
We have activated the IP anonymization feature on this website. Your IP address will be shortened by Google within the European Union or other parties to the Agreement on the European Economic Area prior to transmission to the United States. Only in exceptional cases is the full IP address sent to a Google server in the US and shortened there. Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity, and to provide other services regarding website activity and Internet usage for the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with any other data held by Google.
Browser plugin
You can prevent these cookies being stored by selecting the appropriate settings in your browser. However, we wish to point out that doing so may mean you will not be able to enjoy the full functionality of this website. You can also prevent the data generated by cookies about your use of the website (incl. your IP address) from being passed to Google, and the processing of these data by Google, by downloading and installing the browser plugin available at the following link:
https://tools.google.com/dlpage/gaoptout?hl=en.
Objecting to the collection of data
You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this site: Disable Google Analytics.
For more information about how Google Analytics handles user data, see Google's privacy policy:
https://support.google.com/analytics/answer/6004245?hl=en.
Demographic data collection by Google Analytics
This website uses Google Analytics' demographic features. This allows reports to be generated containing statements about the age, gender, and interests of site visitors. This data comes from interest-based advertising from Google and third-party visitor data. This collected data cannot be attributed to any specific individual person. You can disable this feature at any time by adjusting the ads settings in your Google account or you can forbid the collection of your data by Google Analytics as described in the section "Refusal of data collection".
Google Analytics Remarketing
Our websites use the features of Google Analytics Remarketing combined with the cross-device capabilities of Google AdWords and DoubleClick. This service is provided by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.
This feature makes it possible to link target audiences for promotional marketing created with Google Analytics Remarketing to the cross-device capabilities of Google AdWords and Google DoubleClick. This allows advertising to be displayed based on your personal interests, identified based on your previous usage and surfing behavior on one device (e.g. your mobile phone), on other devices (such as a tablet or computer).
Once you have given your consent, Google will associate your web and app browsing history with your Google Account for this purpose. That way, any device that signs in to your Google Account can use the same personalized promotional messaging.
To support this feature, Google Analytics collects Google-authenticated IDs of users that are temporarily linked to our Google Analytics data to define and create audiences for cross-device ad promotion.
You can permanently opt out of cross-device remarketing/targeting by turning off personalized advertising in your Google Account; follow this link: https://www.google.com/settings/ads/onweb/.
The aggregation of the data collected in your Google Account data is based solely on your consent, which you may give or withdraw from Google per Art. 6 (1) (a) DSGVO. For data collection operations not merged into your Google Account (for example, because you do not have a Google Account or have objected to the merge), the collection of data is based on Art. 6 (1) (f) DSGVO. The website operator has a legitimate interest in analyzing anonymous user behavior for promotional purposes.
For more information and the Google Privacy Policy, go to:
https://www.google.com/policies/technologies/ads/.
Google AdWords and Google Conversion Tracking
This website uses Google AdWords. AdWords is an online advertising program from Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, United States ("Google").
As part of Google AdWords, we use so-called conversion tracking. When you click on an ad served by Google, a conversion tracking cookie is set. Cookies are small text files that your internet browser stores on your computer. These cookies expire after 30 days and are not used for personal identification of the user. Should the user visit certain pages of the website and the cookie has not yet expired, Google and the website can tell that the user clicked on the ad and proceeded to that page.
Each Google AdWords advertiser has a different cookie. Thus, cookies cannot be tracked using the website of an AdWords advertiser. The information obtained using the conversion cookie is used to create conversion statistics for the AdWords advertisers who have opted for conversion tracking. Customers are told the total number of users who clicked on their ad and were redirected to a conversion tracking tag page. However, advertisers do not obtain any information that can be used to personally identify users. If you do not want to participate in tracking, you can opt-out of this by easily disabling the Google Conversion Tracking cookie by changing your browser settings. In doing so, you will not be included in the conversion tracking statistics.
Conversion cookies are stored based on Art. 6 (1) (f) DSGVO. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.
For more information about Google AdWords and Google Conversion Tracking, see the Google Privacy Policy: https://www.google.de/policies/privacy/.
You can configure your browser to inform you about the use of cookies so that you can decide on a case-by-case basis whether to accept or reject a cookie. Alternatively, your browser can be configured to automatically accept cookies under certain conditions or to always reject them, or to automatically delete cookies when closing your browser. Disabling cookies may limit the functionality of this website.
Google reCAPTCHA
We use "Google reCAPTCHA" (hereinafter "reCAPTCHA") on our websites. This service is provided by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA ("Google").
reCAPTCHA is used to check whether the data entered on our website (such as on a contact form) has been entered by a human or by an automated program. To do this, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis starts automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g. IP address, how long the visitor has been on the website, or mouse movements made by the user). The data collected during the analysis will be forwarded to Google.
The reCAPTCHA analyses take place completely in the background. Website visitors are not advised that such an analysis is taking place.
Data processing is based on Art. 6 (1) (f) DSGVO. The website operator has a legitimate interest in protecting its site from abusive automated crawling and spam.
For more information about Google reCAPTCHA and Google's privacy policy, please visit the following links: https://www.google.com/intl/de/policies/privacy/ and https://www.google.com/recaptcha/intro/android.html.
Facebook Pixel
Our website measures conversions using visitor action pixels from Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook").
These allow the behavior of site visitors to be tracked after they click on a Facebook ad to reach the provider's website. This allows an analysis of the effectiveness of Facebook advertisements for statistical and market research purposes and their future optimization.
The data collected is anonymous to us as operators of this website and we cannot use it to draw any conclusions about our users' identities. However, the data are stored and processed by Facebook, which may make a connection to your Facebook profile and which may use the data for its own advertising purposes, as stipulated in the Facebook privacy policy. This will allow Facebook to display ads both on Facebook and on third-party sites. We have no control over how this data is used.
Check out Facebook's privacy policy to learn more about protecting your privacy:
https://www.facebook.com/about/privacy/.
You can also deactivate the custom audiences remarketing feature in the Ads Settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You will first need to log into Facebook.
If you do not have a Facebook account, you can opt out of usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance:
http://www.youronlinechoices.com/de/praferenzmanagement/.
7. Newsletter
Newsletter data
If you would like to receive our newsletter, we require a valid email address as well as information that allows us to verify that you are the owner of the specified email address and that you agree to receive this newsletter. No additional data is collected or is only collected on a voluntary basis. We only use this data to send the requested information and do not pass it on to third parties.
We will, therefore, process any data you enter onto the contact form only with your consent per Art. 6 (1) (a) DSGVO. You can revoke consent to the storage of your data and email address as well as their use for sending the newsletter at any time, e.g. through the "unsubscribe" link in the newsletter. The data processed before we receive your request may still be legally processed.
The data provided when registering for the newsletter will be used to distribute the newsletter until you cancel your subscription when said data will be deleted. Data we have stored for other purposes (e.g. email addresses for the members area) remain unaffected.
8. Plugins and tools
YouTube
Our website uses plugins from YouTube, which is operated by Google. The operator of the pages is YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.
If you visit one of our pages featuring a YouTube plugin, a connection to the YouTube servers is established. Here the YouTube server is informed about which of our pages you have visited.
If you're logged in to your YouTube account, YouTube allows you to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.
YouTube is used to help make our website appealing. This constitutes a justified interest pursuant to Art. 6 (1) (f) DSGVO.
For uniform representation of fonts, this page uses web fonts provided by Google. When you open a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.
For this purpose your browser has to establish a direct connection to Google servers. Google thus becomes aware that our web page was accessed via your IP address. The use of Google Web fonts is done in the interest of a uniform and attractive presentation of our website. This constitutes a justified interest pursuant to Art. 6 (1) (f) DSGVO.
If your browser does not support web fonts, a standard font is used by your computer.
Further information about handling user data, can be found at https://developers.google.com/fonts/faq and in Google's privacy policy at https://www.google.com/policies/privacy/.